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Sales Masterclass: How Deals Actually get made

  • Ascender 6401 Penn Avenue Pittsburgh, PA, 15206 United States (map)

Session #4: How Deals Actually Get Made

Facilitator: Maddi Love

CAC and LTV as sales decision tools. How buyers make decisions in B2B and B2C contexts. B2B track: committees, champions, procurement, org chart navigation, stuck deal diagnostic, stakeholder mapping. B2C track: consumer psychology framework, channel decision, conversion funnel mapping.

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October 8

Marketing & Brand Strategy Office Hours with Madeline Farina
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October 15

Sales Masterclass: Price it Right & Hold Your Ground